Why Sustainability is the Top Priority for Informa Markets in 2021
Introduction
Introduction
Sustainability has become a buzzword in recent years, and for good reason. As climate change continues to propel us towards a bleak future, sustainability has become an urgent priority for companies and governments alike. Among these companies is Informa Markets, which has recognized the importance of sustainable practices in maintaining a future business model. This article discusses why sustainability is the top priority for Informa Markets in 2021.
The Need for Sustainability
Sustainability is not just a moral obligation but also a necessity for companies to thrive in the long run. Today’s consumers are increasingly aware of the environmental impact of their purchases, and they are more likely to purchase from companies that prioritize sustainability. According to a recent study, 90% of consumers want companies to take accountability for their environmental impact. Not only do sustainable practices help companies win consumer loyalty, but they are also key to attracting high-quality employees, reducing risk, and creating a strong brand.
Informa Market’s Commitment to Sustainability
Informa Markets, like many other companies, has recognized the importance of sustainability and has taken bold steps to promote sustainable practices. The company has set a goal to reduce its carbon footprint by 50% by 2030, and it has already taken steps such as moving to renewable energy sources and eliminating single-use plastics from its events.
Moreover, Informa Markets has also launched the Informa AllSecure standard, which promotes health and safety standards at its events, a move that has become necessary in a post-COVID world, but one that also aligns with the company’s broader sustainability goals.
The Future of Sustainability
The shift towards sustainability is an inevitable one, and companies that prioritize it today are more likely to thrive in a future where sustainability is a critical factor in decision-making. The pandemic has further highlighted the importance of sustainability and the need to take care of our planet, and Informa Markets is at the forefront of this movement towards a sustainable future.
Conclusion
Sustainability is no longer just a moral imperative, but a necessity for companies to thrive in a future where consumers and employees prioritize environmentally responsible practices. Informa Markets has recognized the importance of sustainability and has taken bold steps to incorporate it into its business model. As the world shifts towards a sustainable future, companies that prioritize sustainability will emerge as the true winners.
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