Small Business Saturday is a day set aside to promote small businesses and encourage people to support them. It is observed on the Saturday after Thanksgiving in the United States, which falls on November 27th this year. This day was first observed in 2010 as a response to the negative impact that large retailers were having on small businesses in their communities.
Small businesses are an essential part of the economy, providing jobs and contributing to local communities. They often face challenges competing with big-box stores and online retailers. Small Business Saturday aims to address this by encouraging people to shop locally and support these businesses.
Participating in Small Business Saturday is easy and can have a significant impact. Here are some ways that you can get involved:
1. Shop locally: Look for small businesses in your area that are participating in Small Business Saturday. Visit their stores, make purchases, and encourage others to do the same.
2. Spread the word: Share your support for small businesses on social media and encourage your friends and family to do the same. Use hashtags such as #SmallBusinessSaturday, #ShopSmall, and #SupportLocal to extend your reach.
3. Volunteer: If you have extra time and would like to get more involved, consider volunteering with local small business organizations or helping to promote Small Business Saturday in your community.
Small Business Saturday has had a positive impact since its inception, with more and more people joining each year. According to American Express, the company that founded Small Business Saturday, consumers spent an estimated $19.6 billion at small businesses on Small Business Saturday in 2019. This was an increase of 3.6% from the previous year.
In addition to supporting small businesses, taking part in Small Business Saturday can also be a fun and rewarding experience. You get to discover unique shops and products, meet local business owners, and contribute to the vibrancy of your community.
In conclusion, Small Business Saturday is an important day for small businesses and their communities. By participating, you can help support these businesses and contribute to the economy. So this November 27th, get out and shop small!
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