What You Can Expect to Earn with an Entry-Level Digital Marketing Job: A Salary Breakdown
Digital marketing is a constantly evolving industry that offers a wide range of career opportunities, from social media management to SEO optimization. If you’re interested in pursuing a career in digital marketing, it’s important to have an idea of what you can expect to earn in an entry-level position. In this article, we’ll provide a salary breakdown for entry-level digital marketing jobs to help you make informed decisions about your career path.
Digital Marketing Salaries by Job Role
Entry-level digital marketing jobs include roles such as social media coordinator, content marketing specialist, SEO specialist, and PPC analyst. Salaries can vary widely depending on the job role, location, and level of experience.
Social Media Coordinator: The average salary for a social media coordinator with less than one year of experience is $39,000 per year. With one to four years of experience, the salary increases to $44,000 per year.
Content Marketing Specialist: A content marketing specialist with less than one year of experience can expect an average salary of $42,000 per year. With one to four years of experience, the salary increases to $51,000 per year.
SEO Specialist: An SEO specialist with less than one year of experience can expect an average salary of $43,000 per year. With one to four years of experience, the salary increases to $49,000 per year.
PPC Analyst: The average salary for a PPC analyst with less than one year of experience is $47,000 per year. With one to four years of experience, the salary increases to $51,000 per year.
Digital Marketing Salaries by Location
Location is also a major factor in determining entry-level digital marketing salaries. Salaries can vary greatly depending on the state, city, or even specific company.
New York City: The average salary for an entry-level digital marketing job in New York City is $47,000 per year. However, salaries can range from $32,000 to $73,000 depending on the job role and company.
San Francisco: In San Francisco, the average entry-level digital marketing salary is $50,000 per year. However, some job roles such as PPC analysts can earn up to $75,000 per year.
Chicago: In Chicago, the average entry-level digital marketing salary is $43,000 per year. However, higher salaries can be found at larger companies or in specialized roles like SEO.
Digital Marketing Salaries by Company Size
Company size can also play a role in determining entry-level digital marketing salaries. Smaller companies may offer lower salaries, but they may also offer more opportunities for growth and advancement.
Small Companies (1-50 employees): The average entry-level digital marketing salary for small companies is $42,000 per year.
Medium Companies (51-500 employees): In medium-sized companies, the average salary for entry-level digital marketing jobs is $51,000 per year.
Large Companies (501+ employees): Large companies offer higher average salaries for entry-level digital marketing jobs at around $56,000 per year.
Conclusion
Entry-level digital marketing jobs offer a variety of job roles with competitive salaries. Salaries can vary depending on the job role, location, and company size, but if you have an interest in digital marketing, there are many opportunities to grow and advance in this career path. Do your research and don’t be afraid to negotiate your salary to ensure you’re being compensated fairly for your skills and experience.
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