E-commerce has become a thriving industry in India, with millions of people embracing online shopping. The COVID-19 pandemic has further accelerated this trend, prompting more people to prefer online shopping to avoid physical interactions and reduce the risk of contracting the virus. In this article, we’ll take a look at the top 5 new e-commerce companies in India that are making waves in the online shopping industry.
1. Nykaa:
Nykaa is an online marketplace for beauty and wellness products in India. Founded in 2012, Nykaa has rapidly become a leading brand in the beauty industry, with a vast range of products and services that cater to the needs of Indian women. Nykaa has expanded its offerings from cosmetics to personal care, grooming, and wellness.
Nykaa has not only become a popular destination for beauty products, but it has also launched Nykaa Fashion, an online fashion marketplace, and Nykaa Pro, an app for beauty professionals. With over 13 million customers and 17 stores across India, Nykaa has successfully established itself as a top e-commerce company in India.
2. Lenskart:
Founded in 2010, Lenskart is the largest eyewear e-commerce platform in India. By using advanced technology and consumer-friendly approaches, Lenskart has revolutionized the traditional eyewear industry in India. Lenskart offers a wide range of eyewear products for men, women, and kids, including prescription glasses and sunglasses.
In 2019, the company was valued at $1.5 billion, making it one of the highest-valued e-commerce companies in India. Lenskart has also expanded its product offerings to contact lenses, eyeglasses frames, and other eyewear accessories.
3. Meesho:
Meesho is a social commerce platform that enables small businesses and customers to start and grow businesses through social media channels. Founded in 2015, Meesho has helped millions of entrepreneurs in India to set up online businesses by providing them with a range of services, such as access to suppliers, payment, shipping, and marketing tools.
Meesho’s customer base includes homemakers, students, and small-business owners who operate from their homes and sell products on social media platforms such as WhatsApp, Facebook, and Instagram.
4. Cred:
Cred is a digital platform that rewards customers for paying their credit card bills on time. Founded in 2018, Cred has become one of the fastest-growing fintech companies in India, with over 5.9 million customers.
Cred offers various features, including free credit scores, credit card payments, and rewards for paying bills on time. With alliances with several top brands, Cred has launched CRED Pay and CRED RentPay, enabling its customers to use credit cards to pay for rent, utility bills, and education fees.
5. Grofers:
Grofers is an online grocery delivery platform that provides doorstep delivery of groceries and other daily essentials. Founded in 2013, the company has a presence in over 38 cities nationwide and has established itself as a leading e-commerce company in India.
Grofers offers discounts on products to attract customers, and its services include 24/7 customer support, easy returns, and replacement options. With a strong focus on sustainability, Grofers has also launched green packaging initiatives to reduce the environmental impact of its operations.
Conclusion:
The e-commerce industry in India is booming, and these companies are leading the way, delivering high-quality services and experiences to millions of customers nationwide. Through innovation, customer-centricity, and unwavering commitment, these companies have established themselves as top e-commerce players, which will continue to make waves in the industry for years to come.
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