Is Overseas Adventure Travel Still Thriving in 2021?
The COVID-19 pandemic had changed the way we work, live and travel. With international borders closed, travel and tourism sectors suffered huge losses. Despite the unprecedented crisis, adventure travel, particularly overseas adventure travel, still continues to thrive in 2021.
According to Adventure Travel Trade Association (ATTA), adventure travel is a $263 billion industry with an estimated 40% of travelers seeking new and exciting experiences. Although the pandemic has brought some challenges to the industry, adventure travelers are more resilient than ever, seeking ways to explore the world in a safe and authentic way.
Here’s why overseas adventure travel is still thriving in 2021:
1. Demand for Off-the-Beaten-Path Destinations
Adventure travelers are always on the lookout for new, uncharted destinations that can offer unique experiences and encounters with nature. Countries that have managed to control the pandemic, such as New Zealand, Costa Rica, and Iceland, are seeing an upsurge in adventure tourism. Even remote destinations such as Antarctica are seeing an increase in visitors as people seek to escape the crowds and experience something different.
2. Greater Focus on Sustainability and Local Communities
The pandemic has also accelerated the trend towards sustainable and responsible tourism. Adventure travel providers are promoting conservation and community-based tourism that has a positive impact on the local economy and environment. Travelers are keen on supporting local businesses and communities, and adventure travel also provides a way to explore new cultures and lifestyles.
3. Flexible Booking Terms and Safety Protocols
Overseas adventure travel providers have also adapted to the new normal by providing flexible booking terms and safety protocols that prioritize the health and safety of travelers. This has given travelers the confidence to plan their future adventures, knowing that they have flexibility in case of any sudden changes.
4. Embracing Technology and Digital Nomadism
The pandemic has also led to a new wave of digital nomads – people who can work from anywhere and choose to combine work and travel. Adventure travel providers are embracing technology by offering digital nomad-friendly itineraries, with access to high-speed internet and co-working spaces. This has made overseas adventure travel more accessible and appealing to those who can work remotely.
In conclusion, overseas adventure travel is still thriving in 2021 despite the pandemic. Adventure travelers are resilient and adaptable, seeking new and unique experiences while supporting sustainable and responsible tourism practices. With flexible booking terms, safety protocols, and the adoption of technology, overseas adventure travel remains an exciting and viable option for those looking to explore the world.
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