The beauty industry has come a long way in the last few years, with new brands popping up to represent communities that were once left out in the cold. Dragun Beauty, founded by the Drag Queen and makeup artist Nikita Dragun, is one such brand that’s making waves by specifically catering to the needs of the trans community.
Dragun Beauty’s founder, Nikita Dragun, is a transgender woman herself, who struggled with finding makeup that suited her unique needs during her transition. She realized that there were hardly any makeup brands that made products that catered to the specific needs of the trans community, such as covering beard shadow and other facial hair.
Dragun Beauty, therefore, was born out of a need for trans women to feel confident and comfortable in their skin while embracing their femininity. The brand focuses on providing solutions that cater to the unique needs of the trans community through its innovative products.
One of the brand’s first products, the DragunFire Color Corrector, has been revolutionary for the trans community as it helps to cover beard shadow, which is one of the most challenging issues that trans women face. Other products like the Face Powder, Transformation Face Powder, and Transformation Face Palette cater to the needs of trans women to achieve a flawless, natural look.
Dragun Beauty is not just a makeup brand; it’s a community that offers a safe space for trans people to embrace their unique identities. The brand has been empowering the trans community by showcasing the unique beauty that trans people possess through its social media channels. The brand often features trans influencers and models to demonstrate that beauty comes in all shapes and sizes, while sending a message of inclusivity and acceptance.
In conclusion, Dragun Beauty is a brand that’s empowering the trans community through makeup. The brand’s focus on providing solutions that cater to the unique needs of the trans community has made it a go-to brand for trans women across the world. With its focus on inclusivity and acceptance, Dragun Beauty is leading the way in creating a more inclusive beauty industry. We look forward to seeing what other innovative products the brand has in store to empower the trans community further.
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