Throughout history, popular culture has reflected the values and attitudes of mass culture. In other words, what is popular is often a reflection of what is important to the majority at any given time. From Elvis Presley’s rise to fame in the 1950s to the Instagram influencers of today, popular culture has evolved significantly. Let’s take a closer look at the evolution of popular culture and its relationship with mass culture.
The 1950s gave birth to some of the most significant changes in popular culture. With Elvis Presley at the forefront, music and fashion underwent a dramatic shift. Society was changing, and it was evident in the popular culture of the time. This period saw the rise of consumerism, and popular culture reflected this. Advertisements and commercialism became a significant part of the popular culture landscape. This shift in focus paved the way for the culture of the 1960s.
The 1960s were an era of rebellion and counterculture. The Civil Rights Movement, Vietnam War protests, and the Women’s Liberation Movement all contributed to the changes in the popular culture of the time. The Beatles and the Rolling Stones defined the music scene, and fashion took a turn towards more casual and comfortable clothing. Popular culture of the 1960s reflected a society that was in turmoil and was searching for a new identity.
The 1970s saw a continuation of this shift towards a more relaxed lifestyle, but disco and the Studio 54 scene emerged as defining trends. The glamour and excess of disco was a direct reflection of the more liberal attitude towards sex and drugs that was sweeping through society. Popular culture of the 1970s reflected a society that was becoming more open and accepting of differences.
The 1980s marked a return to conservatism in popular culture. The rise of Reaganomics and the emphasis on individual success created a culture of greed and excess. The music scene was dominated by pop stars like Michael Jackson and Madonna, and fashion was defined by power dressing. Popular culture of the 1980s reflected a society that was focused on personal success and achievement.
The 1990s were a turning point in popular culture. The rise of grunge music and the emergence of hip hop and rap changed the music scene forever. Technology also played a significant role in the 1990s with the rise of the internet and the birth of social media. Fashion became more relaxed, and a focus on individual expression emerged. Popular culture of the 1990s reflected a society that was undergoing significant technological changes.
The 2000s brought about a global popular culture that was defined by reality TV and social media. Shows like American Idol and Survivor dominated the airwaves, and the rise of YouTube and Facebook paved the way for influencers and bloggers. Popular culture of the 2000s reflected a society that was hyper-connected and always on the go.
In conclusion, popular culture is a reflection of mass culture and the changes in society over time. From Elvis Presley to Instagram influencers, each era has had defining trends and movements. These movements are a reflection of the attitudes and values of the majority, and they shape popular culture. As society continues to evolve, so too will popular culture. But one thing is certain; it will always reflect the values and attitudes of mass culture.
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