Celebrating Excellence in Local Government Communications: 3CMA Savvy Awards 2021

Local government agencies across the United States face the unique challenge of effectively communicating with their constituents. In addition to keeping the public informed about services and operations, local municipalities must also engage with their citizens to build trust and foster a sense of community.

The 3CMA Savvy Awards, presented by the City-County Communications and Marketing Association (3CMA), recognize excellence in local government communications. These awards celebrate the innovative and impactful campaigns that have been launched by local governments across the nation.

What are the 3CMA Savvy Awards?

The 3CMA Savvy Awards are presented annually to local government agencies that demonstrate excellence in communications and marketing. The awards are designed to honor the most outstanding campaigns by local governments in areas such as community engagement, crisis communications, and website design.

The awards program is open to all local government agencies in the United States and is judged by a panel of experienced communications professionals from across the country.

Why are the 3CMA Savvy Awards important?

The 3CMA Savvy Awards are important because they recognize the hard work and dedication of local government agencies and their partners who are committed to effective communications with their constituents. Winning a Savvy Award is a testament to the creativity, innovation, and impact of a local government agency’s communications and marketing efforts.

Furthermore, the awards program provides an opportunity for other local government agencies to learn from the best practices and success stories of their peers. By sharing successful campaigns, local governments across the country can improve their communication efforts, build stronger relationships with their constituents, and ultimately, improve the quality of life in their communities.

Who are the winners of the 3CMA Savvy Awards 2021?

The winners of the 3CMA Savvy Awards for 2021 were recently announced, and the competition was fierce. Among the notable winners:

– The City of San Antonio, Texas, won a Savvy Award for its “Don’t Mess With Texas” campaign, which aimed to reduce littering and increase recycling in the city.

– The City of Eugene, Oregon, won a Savvy Award for its “Getting to Zero Waste” campaign, which aimed to reduce waste and increase recycling in the community.

– The City of Fort Collins, Colorado, won a Savvy Award for its “Love Fort Collins” campaign, which aimed to build civic pride and a sense of community among residents.

These campaigns, and many others that were honored with Savvy Awards, have had a significant impact on their communities.

What can we learn from these campaigns?

One common theme among many of the award-winning campaigns was their focus on community engagement. Rather than simply informing the public about services and operations, these campaigns aimed to create opportunities for two-way communication and dialogue between local government officials and citizens.

Additionally, many of the campaigns incorporated creative and innovative strategies to reach their target audiences. For example, the “Don’t Mess With Texas” campaign used social media influencers to spread the message about littering and recycling, while the “Getting to Zero Waste” campaign employed a community-wide competition to promote waste reduction.

Conclusion

The 3CMA Savvy Awards are an important recognition of the significant efforts and achievements of local government agencies in the field of communications and marketing. By honoring the best practices and success stories of local governments across the country, the awards program provides an opportunity to improve the quality of life in communities throughout the United States.

Through community engagement and innovative strategies, local governments can build stronger relationships with their constituents and improve the communication channels that are so vital to the success of their operations.