Breaking Down the Latest RV Business News: Key Developments and Takeaways
The RV industry has had a wild ride in the past year, with the pandemic causing both challenges and opportunities for the sector. From huge spikes in RV sales to new standards for safety and hygiene, there’s been a lot going on in the world of RVs. In this article, we’ll break down the latest RV business news and explore the key developments and takeaways for industry professionals and enthusiasts alike.
RV Sales Explode
One of the most noticeable trends in the RV industry in the past year has been the surge in sales. With travel restrictions and safety concerns making traditional vacations more difficult, many people have turned to RV travel as a way to get out and explore the world in a more socially distant way. In fact, according to RVIA (Recreational Vehicle Industry Association), wholesale RV shipments to dealers hit a record high of 430,412 units in 2020, which is up more than 6% from the previous record set in 2017.
New Standards for Safety and Hygiene
As with many industries, the pandemic has forced the RV industry to rethink its approach to safety and hygiene. To help keep RV travelers safe and prevent the spread of COVID-19, a number of new standards have been implemented across the industry. For example, RV rental giant Cruise America has introduced new cleaning protocols involving hospital-grade cleaners and disinfectants. Meanwhile, major RV parks like KOA (Kampgrounds of America) have stepped up their sanitation efforts, utilizing electrostatic sprayers and other high-tech cleaning equipment.
Digital Transformation
Another trend that has emerged in the RV industry over the past year is the increasing importance of digital tools and platforms. With so many people shopping for and researching RVs online, companies have had to pivot to meet the demand for virtual tours, online shopping experiences, and easy online booking. One example of this is RVshare, a platform that connects RV renters with RV owners. The company has seen impressive growth in the past year, with bookings up over 600% compared to the previous year.
Innovation in RV Design
Finally, the RV industry has been buzzing with new design innovations in recent months. From tiny homes on wheels to high-tech luxury models, RV manufacturers are continuing to push the boundaries of what’s possible. One example of this is Thor Industries, which recently unveiled a new line of luxury RVs featuring advanced technology like facial recognition for keyless entry and smart home controls. Meanwhile, other companies are focused on sustainability, with RVs that run on solar power and use recycled materials.
Conclusion
The RV industry has seen a lot of changes in the past year, with COVID-19 creating both challenges and opportunities for businesses in the sector. From record-breaking sales to new standards for safety and hygiene, there’s a lot to keep up with. However, by staying informed about the latest RV business news and developments, industry professionals and enthusiasts can stay ahead of the curve and make the most of this exciting and dynamic industry.
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