The Ultimate Business Development Manager Action Plan for Your First 90 Days
Starting a new business development manager role can be daunting, but having a clear action plan for the first 90 days can help make the transition smoother and set you up for success. In this article, we’ll provide you with a step-by-step plan that will guide you through your first three months on the job.
Week One
During your first week, your primary goal should be to familiarize yourself with the company and its culture. Attend any orientation sessions and meet with key stakeholders, including your manager, colleagues, and clients. Ask questions to understand their expectations and priorities.
Your other objectives for Week One should include:
– Review the company’s product and service offerings to gain a better understanding of what they have to offer and how they differentiate themselves from competitors
– Learn how to use the company’s CRM system and other platforms that you may need to work with
– Begin developing relationships with colleagues on your team and in other departments, such as marketing, sales, and product development
Weeks Two and Three
In the second and third weeks, you should focus on building a deep understanding of your target market and your company’s existing pipeline. This will help you identify areas of opportunity and develop a strategy for moving forward.
Some of the key activities you should undertake during this period include:
– Analyzing existing sales data to gain insights into past performance and identify trends
– Conducting research on competitors to assess their strengths and weaknesses
– Developing a SWOT analysis for your company to identify areas where they could improve
– Preparing a detailed plan to target key accounts or segments of the market
– Building relationships with key decision-makers and influencers in your target market
Weeks Four to Six
During the fourth to sixth weeks, it’s time to start executing your plan and making progress towards achieving your goals. Your focus should be on creating a sense of urgency and momentum, while ensuring you have the necessary resources in place to support your efforts.
Key activities during this period include:
– Developing a sales pipeline and tracking progress against key performance indicators
– Meeting with key stakeholders to gather feedback and make necessary adjustments to your strategy
– Building your own thought leadership and industry expertise through speaking opportunities, blogs, and social media
– Prioritizing your time and focusing on the key accounts that have the highest potential
– Leveraging your network and partnerships to generate new business opportunities
Weeks Seven to Nine
By the seventh week, you should have seen some progress towards your goals and be ready to start optimizing your efforts. You’ll want to reflect on what’s working and what’s not and make adjustments to your strategy.
Some of the key activities you should focus on during this period include:
– Continuously analyzing and optimizing your sales pipeline
– Meeting with key decision-makers to review progress and iterate on your approach
– Building deeper relationships with potential clients
– Developing a longer-term business development plan for the next 6-12 months
– Identifying new areas of opportunity and potential revenue streams
Conclusion
The first 90 days in a business development manager role can be challenging, but having a clear and well-thought-out action plan can help you succeed. By taking the time to understand the company, your target market, and developing a strategic approach, you can position yourself for success. By executing effectively and continuously optimizing your approach, you can drive growth and results for your company.
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