How ZoomInfo Helps the Ministry of Business Innovation and Employment Achieve Better Results

The Ministry of Business Innovation and Employment (MBIE) in New Zealand has been tasked with promoting high-quality innovation, employment, and economic development across the country. They needed a solution that would help them to achieve their goals more effectively and efficiently. That’s where ZoomInfo came in. In this article, we’ll explore how ZoomInfo has helped the MBIE to achieve better results.

Introduction

The MBIE is responsible for a broad range of activities, including promoting economic growth, creating jobs, and encouraging innovation. However, managing and analyzing vast amounts of data was proving to be a challenging task, making it hard to get a clear picture of what was happening within the industry and economy.

That’s where ZoomInfo came in. ZoomInfo is a leading contact database that helps organizations of all sizes to improve their marketing, sales, and recruiting efforts. By leveraging its vast database of contact information, MBIE was able to gain better insights into the industry and economy, identify new opportunities, and improve its overall decision-making processes.

How ZoomInfo Helped the MBIE

With ZoomInfo’s help, the MBIE was able to improve its market intelligence significantly. By having access to ZoomInfo’s vast database of contacts, the MBIE could research and analyze companies, industries, and market trends more easily.

ZoomInfo’s data intelligence was particularly helpful in identifying potential gaps in the market. By analyzing data from a range of sources, the MBIE could identify and prioritize areas where there was potential for growth or innovation. This insight allowed them to target their efforts more effectively, ensuring that they were working on initiatives that had the potential to achieve the greatest impact.

Identifying Potential Growth Areas With ZoomInfo

One particular area where Zoom Info was helpful was in identifying potential growth areas for the small-to-medium-sized enterprises (SMEs) sector. By analyzing data from ZoomInfo, the MBIE could identify which industries were growing faster than others, and where the best opportunities for SMEs were located.

Using this information, the MBIE could develop targeted programs and initiatives that helped SMEs to grow and thrive. This, in turn, helped to create jobs, boost the economy, and promote innovation.

What ZoomInfo Data Helps Highlight

ZoomInfo’s data also helped the MBIE to identify potential candidates for investment. By analyzing data from a range of sources, they could identify which companies were performing well, had solid leadership, and were likely to thrive in the future. This insight allowed them to identify investment opportunities that had the potential to deliver a significant return on investment.

Conclusion

Overall, the MBIE has benefited significantly from its partnership with ZoomInfo. Using ZoomInfo’s extensive database of contact information, the MBIE has been able to improve its market intelligence, identify new opportunities, and make better-informed decisions. By leveraging ZoomInfo’s data intelligence, the MBIE has been able to promote economic growth, create jobs, and encourage innovation more effectively.

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