How 8th Wall Augmented Reality is Revolutionizing the Tech Industry
With emerging technologies shaping the future of our digital world, the introduction of Augmented Reality (AR) has revolutionized the way we interact with the digital realm. AR provides a unique blend of both virtual and real-world experiences, presented in a way that is both informative and entertaining. There are numerous AR platforms available in the market, but 8th Wall has set itself apart as one of the leading firms in AR innovation.
The Rise of 8th Wall Augmented Reality
8th Wall is a San Francisco-based start-up that specializes in developing Augmented Reality (AR) technologies. They have gained immense popularity in the tech industry for their breakthrough AR technologies, which are transforming the way we interact and engage with digital media.
8th Wall provides a platform for developers to create AR experiences that run on mobile phones. What sets 8th Wall apart is its capability to create markerless AR experiences, allowing users to interact with digital objects in their surroundings without the need for pre-configured markers. This makes AR experiences more accessible, user-friendly, and dynamic.
Revolutionizing Marketing with 8th Wall AR
The 8th Wall AR platform has opened new doors for digital marketing, enabling brands to provide immersive AR experiences for their customers. AR provides unique ways for brands to engage with their potential customers, creating unforgettable experiences that enhance brand recall and customer engagement. Through 8th Wall’s AR platform, brands can develop AR campaigns that are easier to use, more intuitive and interactive for their customers, resulting in higher conversion rates.
The carmaker Audi recently launched an AR experience at the CES 2019 trade show. The experience featured a virtual showroom demonstrating their latest car models. Users could use their smartphones to “open” the cars’ doors and view interior features, providing a realistic and interactive experience.
Revolutionizing Education with 8th Wall AR
8th Wall’s AR platform has also opened new avenues for educational purposes. AR provides an immersive and engaging way to learn complex concepts, transforming the traditional classroom experience. With 8th Wall’s AR platform, one can be transported to ancient ruins, tour historical landmarks, or explore the human body in greater detail.
For example, 8th Wall partnered with the Smithsonian American Art Museum to create an AR experience named “Renwick Gallery WONDER 360.” Using 8th Wall’s AR platform, users can tour the entire museum and view the exhibits virtually in an immersive and interactive manner.
Conclusion
AR technology has been transforming various industries, enabling developers to create more engaging and interactive experiences than ever before. 8th Wall has emerged as one of the key technology platforms in the AR space, enabling developers to build immersive experiences that are easy to use and more interactive than ever before. As technology continues to progress, AR is once more proving to be at the forefront of innovation.
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